‘Adidas’ provides the ball for the World Cup finals in Australia and…

Madrid, 14 (Europe Press)

Sports giant Adidas on Monday unveiled the new official ball ‘Oceaunz’, which will be used for the semi-finals, third and fourth place matches and finals of the World Cup in Australia and New Zealand.

As Adidas points out, the new ‘Oceans’, the same name as the ball it has played so far, “is inspired by nature and draws its visual identity from one of the most iconic Australian scenes: the Sydney skyline”., “Its warm orange sunset provides a subtle nod to the world’s best teams. Illuminates the host city; the golden color symbolizes the most coveted prize: the World Cup.” This new look offers a fresh perspective on Australian culture, created by local artists Chern’ee Sutton and Fiona Collis.

This ball is the first to incorporate ‘Connected Ball’ technology, which provides accurate data to the umpires in real-time. By combining player positioning with artificial intelligence, this innovation is crucial in helping decision-making throughout the match.

This technology improves the overall fan experience by providing accurate measurement of match data including ball speed, spin and the distance the ball travels before hitting the net.

In addition, the ball incorporates several innovations such as the ‘CTR-CORE’, a core inside the ball that improves accuracy and stability, allowing for faster play; Or the ‘SPEEPSHELL’, a polyurethane (PU) skin with a new 20-piece ball pattern to improve aerodynamics.

In the same way, this ball will also contribute to improving the lives of thousands of people, as ‘adidas’ will donate 1 percent of net sales to the ‘Equal Play Effect’, a common goal project and formerly known as ‘Global Goal 5′. Accelerator’ aims to increase the participation, representation and leadership of women in what is considered a ‘beautiful game’, where every woman who plays soccer represents an athlete in her community.

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