May 17, 2024

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Anita admitted she almost gave up on music after releasing Versions of Me: 'I didn't feel happy'

Anita admitted she almost gave up on music after releasing Versions of Me: 'I didn't feel happy'

Despite the global success of “Envolver”, Anita became dissatisfied with the mixed reception of “Versions of Me” and the difficulties of producing it. (Image source: Reuters/Danny Moloschuk)

Brazilian star Anitawhose rise to international fame culminated with the song “collar”In a recent interview, he spoke of a period of deep personal and professional dissatisfaction. She never admitted it before, but the events she went through after her release Versions of me, The fifth album in her discography made her think about retiring from music.

“I didn’t feel happy,” he recalls of that moment of uncertainty. “I had no energy left. I paid a lot of attention to sales numbers, reading what they said on the Internet and critics. After thinking a lot about what my life would be like if I quit, or if I died, my priorities changed.

Born and raised in the slums of Rio de Janeiro, Anita He's already had a dominant space in Latin music since his self-titled debut album in 2013. In conversation with diverseThe artist described herself as an ambitious and visionary person, characteristics that undoubtedly propelled her career beyond Latin America.

Anita has received several awards for the song “Envolver”, the fourth single from her album “Versions of Me”. (Image source: Reuters/Caitlin Oakes)

Versions of me This was a project through which it sought to consolidate itself in the American market. Despite receiving a Grammy nomination for Best New Artist and achieving global success with her single “Envolver,” the artist expressed her frustration with the album's mixed reception and the underlying difficulties she faced during its production. The LP lost ground by trying to have “something for everyone”, which meant a decline in the Brazilian's personal record.

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Anita was dealt another blow when a mysterious illness left her with chronic pain and fever for months. She was tested for cancer and other autoimmune diseases, but says she still doesn't have a solid diagnosis for what happened.

I thought I was going to die. If I die, I want to leave a work that represents me and the sounds I love. He's already got “the hits”; According to the numbers, he has already done so,” he told American media. “Dying and not knowing what tomorrow will bring makes me feel alive. Now I want to try something that makes me feel like an artist again.he said of changing his focus.

resolution Anita Rediscovering himself artistically and returning to his musical roots was so powerful that it prompted major changes in his staff, including parting ways with his manager of nearly a decade from Warner Music.

Anita's departure from Warner Music was marked by public criticism of the record company, particularly its handling of promotion and investment in her work. (Image source: Reuters/Mario Anzoni)

His departure from the American record label was marked by several episodes of tension over creative and marketing contradictions. Before terminating her contract, the singer publicly expressed her disapproval of Warner's management.

It was her intention to leave the company, and she even declared: “If there is a penalty for terminating the contract, I will be willing to sell my organs to pay this fine.” One of his strongest criticisms on social media accused Warner of not investing in his music videos and taking an overly reliant approach on going viral on TikTok to promote his music.

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Following a $1 million deal that freed her from her previous label in April 2023, Anita emerged with new alliances, including a contract with Republic Records and a manager call-up. Rebecca LyonKnown for her work with prominent figures such as RosaliaJ. Balvin and Joannis.

Funk generationHis new musical proposal is the opening of this new chapter in his life. It was released on April 26 and features a return to the authentic baile funk sound of the Brazilian slums.