Artificial Intelligence will go through SONAR 2024 with the pioneers of electronics

Barcelona (EFE).- The 31st edition of SONAR in Barcelona on June 13, 14 and 15 will bring together leading figures in dance music, who will coexist side by side with the champions of local micro-scenes with radical aesthetics and subversive forms, during a year in which artificial intelligence will be present in all… times.

The festival will celebrate the huge diversity of genres and subgenres in the electronic music of our time: from the most meditative atmosphere to the most upbeat drum music, from happy hardcore to post-punk, black metal, and even post-club and memecore. From Chatter to Hyperpop.

The show features great personalities such as ER, Paul Kalkbrenner, Charlotte de Wit, Sevdalisa, Jessie Weir, Kaytranada, Laurent Garnier, Ben Bomer, Vince Staples, Volamor, Soto Asa, Adriatic, VTSS, Richie Hawtin, Olof Dreger and Diva Cruz, Kerry Chandler, Floating Points, and Yerai Cortés, among others.

Application of artificial intelligence in creativity

Sónar 2024 will also feature the rhymes and beats of CASISDEAD, Marie Davidson, ABHIR, Judeline, Kabeaushé, Pablopablo, Toya Delazy, Dyce and the bold musical selection of JASSS, Eliza Rose b2b Dan Shake, Sally C, DJ Gigola, Black Mamba, Verushka, ¥ØU$ UK€ ¥UK1MAT$U and the BLEX and Club Cringe combos.

For its part, Sónar+D, the digital innovation and creativity meeting, will address the massive implementation of artificial intelligence in the creative industries and how it defines their present and future.

From the moment the Generating Panic? conference begins, the risks and uncertainties generated by the use of artificial intelligence in the world of art and creativity will be analyzed through a series of discussion forums, talks and presentations.

This space will include artists such as Marta Verdi or Nicole Lhuillier, researcher Sasha Costanza-Schock (presented by SEIDOR), lawyer Micaela Mantegna, members of companies such as Superblue or Moment Factory and coordinators of media programs such as TED, The Conference, OFFF or Labyrinth, among many proposals. The other.

Alliances with other festivals and projects

During the press conference to introduce the festival, Ricard Robles, co-director of Sónar, confirmed that with a “99% probability”, Sónar 2026 will be held entirely at the Fira de L’Hospitalet, due to works that will affect the Fira de Montjuïc between 2026 and 2029 to celebrate the centenary of the World Fair. For the year 1929.

Sónar Week will once again make Barcelona the world capital of electronic music and digital culture, as OFFSónar’s programming, THE CUBE, is added to the programming of Sónar by Day, Sónar by Night, Sónar+D and the RAIN+ film festival SonarMies, bringing together in total more than 350 artists and speakers activities, content and over 150,000 attendees.

Sónar 2024 will have multiple alliances, such as the European Artificial Intelligence and Music Program supported by S+T+ARTS, the TIMES (Independent Movement of Electronic Spectacles) project along with nine other European festivals, and the RAIN+ Film Festival, which focuses on cinema. Created using artificial intelligence, in collaboration with Pompeu Fabra University, THE CUBE with Casa Batlló is a new immersive space dedicated to Catalan talent promoted by the Government of Catalonia and the Project Area exhibition area with the support of the Banco Sabadell Foundation.

In addition, Sónar by Night will feature the renovated SonarLab x Printworks stage (June 14 and 15), a new space that will bring the essence of the long-awaited British venue to Spain for the first time.

In terms of numbers, SONAR 2024 has a budget of €10,500,000, of which 8% comes from public aid, 15% from sponsors and 77% from the festival’s own resources, such as ticket sales and marketing.