Google to pay for New Zealand content – Updated news from Uruguay and the world

Government of New Zealand Adds
Complaints to technology companies
Digital companies such as announcing that they will enact legislation to require Google from Alphabet Inc. Y Meta Platforms Inc. (Before Facebook) pay for news content that appears in the country’s media feeds.

Inspired by similar laws of governments Canada Y AustraliaNew Zealand Broadcasting Minister, William JacksonHe said in a statement to the press on the 5th of this month that he believes that this law will act as an incentive for digital platforms like Google. target Reaching agreements with the media.

“New Zealand’s media, particularly small regional and community newspapers, are struggling to remain financially viable due to the rise of online advertising,” the minister said.

“It’s critical that the people who benefit from your news content actually pay for it,” he added.

Jackson also slammed the tech giants. “It is not fair that big digital platforms like Google and Meta can host and share local news for free. It costs money to produce news and it’s fair that they pay,” he told New Zealand portal Stuff.

“Deals are being made everywhere in Canada. “They made 150 agreements because they didn’t want to legislate,” he said by way of example.

The Canadian bill, introduced in April this year and being studied by the legislative branch, was inspired by last year’s Australian law that requires digital platforms to reach commercial deals with local media publishers.

The reasons are similar: the great economic losses of the media and, as a result, their disappearance.

In 2020, Internet advertising revenue reached C$9.7 billion (US$7.77 billion). 80% of this amount went to Alphabet and Meta, the parent companies of Google and Facebook respectively.