Puzuma St. John leaves Netflix CMO and is replaced by Marianne Lee

After less than two years in Netflix As Chief Marketing Officer of the company Bozoma Saint John is coming out of the video streaming giant.

Saint Johnwho joined Los Gatos In June 2020And the Marianne Leewho until now served as Vice President of Marketing for Netflix in the US and Canada.

The company did not specify the reason for leaving St. JohnHowever, Ted Sarandos, CEO of Netflix, anyway praised his work and admits that he has been a huge inspiration in the past two years with his creativity and energy. “He has attracted to the company the world’s best marketing executives and has massively motivated them to be innovative leaders,” Sarandos asserts.

Before joining Netflix in July last year, Marianne Lee, chief marketing officer of the American multinational, has worked for nearly a decade at Spotify He previously held marketing positions at Condé Nast and J. Crew.

Sarandos refers to me as “Strategic Marketing Director with deep experience not only in entertainment but also in the fashion and media worlds”.

Marianne Lee joined the ranks of Netflix in July last year

“Netflix is ​​a great brand with the best creative and content teams in the world”tell me. “I’m sure the most exciting work is yet to come, and I’m honored to lead Netflix’s global marketing team into the future helping our amazing series and movies connect with audiences around the world.” , addition.

Under Saint John’s leadership, Netflix has implemented a large number of campaigns that marked the new era opened by the pandemic. Distinguish between these campaigns An advertisement with “tudum”, Netflix’s most distinctive voice, as the protagonistIntegration with WWE to promote the walking Dead And a series of immersive experiences to sell the advantages of series such as Weird things And the Stealing money.

“I came to Netflix full of enthusiasm and energy and I am so proud of the campaigns we launched that ignited global conversations.”St. John confirms. “It was an absolutely transformative two-year experience that I will always be grateful for,” she adds.

Before joining the ranks of Netflix, Saint Jon has served as CMO at Endeavor, Brand Manager at Uber, and Head of Marketing at Apple Music.