YouTube is in discussions with different platforms flow To be able to submit your subscriptions as part of a new functionality forthe shop” and you know The Wall Street Journal.
The new feature will be very similar to Prime Video channelsso that the catalog of third-party services is offered so that the user can contract through the main YouTube app.
The deal could come in handy for both the platforms and YouTube, especially given the hack of Google’s video service. In Mexico alone, YouTube has a consumption preference of 79% among Internet users, which is much higher than that of 44% of Netflix and 9% of Prime Video, According to audiovisual content consumption survey figures.
commitment to createthe shopFrom memberships flow On YouTube has been in talks since 2020, according to WST. “The idea appears to be gaining traction with entertainment companies hungry for new audiences,” The port says, YouTube seems like a perfect launch pad with 2 billion registered users.
Still the issue of income and consumption information on services flow. Due to the appointment via YouTube, Google will have to keep a percentage of the income for the rest of the platforms, as well as access to usage and consumption habits, and this is information that not all companies are willing to provide.
Warnermedia CEO Jason Keeler said last year it pulled HBO Max from Amazon Prime Video for not wanting to share data.
Although not all platforms have joined YouTube’s efforts, everything seems to indicate that the future of flow It is in advertising and great creation axles To contract for several services from the same place.
“Beer enthusiast. Subtly charming alcohol junkie. Wannabe internet buff. Typical pop culture lover.”
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