Amazon releases new Lord of the Rings trailer for 48 hours only

In Amazon Prime Video, they already have the promotional device for The Lord of the Rings: The Rings of Power. If you produce the most expensive series in history, you better make a profit from it. How do you want to attract the attention of your subscribers and the rest of the audience? With the release of a new trailer on Wednesday, which can only be watched on Prime Video and can be found for 48 hours.

“The sky is strange,” they say in the pictures where you can see some kind of comet collision with Middle-earth before the vigilant gaze of all the species that inhabit the wonderful world of JRR Tolkien. its just teaser Accurate, in addition, you anticipate when we will have new material from the series directed and produced by Catalan JA Baiyun: On July 14th, it’s time to pay attention. Those who put The Lord of the Rings on their watch list will be eligible for exclusive invites to a London preview of the series.

This promotion strategy takes advantage of how popular the brand is Lord of the Rings To attract subscribers to the service and build a relationship with existing customers. Which is that after spending 250 million to acquire the rights and a budget of more than 20 million counting per episode, the price per episode will swamp the numbers seen so far: Amazon could shell out 1,000 million to produce five seasons of eight episodes each.

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Those who still fondly remember the Peter Jackson film trilogy released between 2001 and 2003, which won 17 Academy Awards (including Best Picture and Best Director for… return of the king), rest assured: the same story will not be adapted. The TV version will focus on the second age of Middle-earth, which includes the rise of Sauron, the creation of the episodes, and the fall of Nemenor or the final alliance between elves and men.

The first season, consisting of eight episodes, begins on September 2. Filmed in New Zealand, it will feature Howard Shore for the soundtrack and lead creative directors J.D. Payne and Patrick McKay, writers and exhibitors who must delve into the less sophisticated sections of Tolkien’s world.