Buenos Aires – colora the shop for financial products founded by three Argentines, The first round of investment under the equity issuance program closed at $2,500,000, reaching a valuation of $25 million.
The investment round program was covered at a high rate and the possibility of raising new funds was left open. Christian Adamo (former CEO of Avantrip) led the restructuring process of the round completed by a group of angel investors; The CEO will take on an active support role for the management of the company.
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Fintech was created four years ago, which operates in Argentina, Mexico, Spain and UruguayYou will primarily use the money to grow in it Mexicoto throw ColombiaAnd continue to develop its products, according to the company in a statement.
According to data from colorshe has 2.5 million users globally, and more than 50 financial and banking entities in four countries. The company claims to be the market leader in both Argentina and Uruguay.
The fintech portal consists of a search engine for financial services and products, including Prepaid loans, credit cards, insurance, and medical services. The company said it was “equipped with a decision engine on which tilt models developed with artificial intelligence tools will work.”
Alprestamo founders, Julián Sanclemente (36), Santiago Rivero (34) and Martin García Mauritania (35)established the company at the end of 2017, and soon added Pablo Blanco, the company’s current CFO.
In 2021, the company reported a 400% year-over-year increase in its dollarized revenue over 2018, and today it has 25 employees.
Santiago Rivero, Director of Operations at Alprestamo said:We are very pleased to complete our first round, with a huge challenge ahead because this is the kick that will strengthen us as a company, and will allow us to carry out the growth as a team that we dream of so much, and also to start offering our services in other countries.“.
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