Gala and Dali’s virtual ship tour

In 1965, in New York, Salvador Dali In a video, he states that he is more interested in artistic creativity from cybernetics, quantum physics and biology than drawing. And what then seemed like another provocation, half a century later began to take shape. Ideal, the digital arts center in Barcelona, ​​has been launched Cybernetic Dalí It opens another perspective for business reflection.

The experience that the public will be able to enjoy starting today in Barcelona and for several months – there are already 10,000 tickets sold – is based on a screenplay by Emma Funddevilla and Anna Poe, supported by the Gala Salvador Dali Foundation, and has several disparate parts: 30 minutes of immersion in the work Dali, in an area of ​​one thousand square meters with oversized projections in the four corners; An installation that allows you to interact with an artist’s work titled Internet princess (Statue of Dali made from printed circuit boards housed in the Figueres Theater Museum); A giant hologram inspired by another image by artist dedicated to singer Alice Cooper (the new image includes a nod to Ramon Lol, head computer scientist), and at the party’s conclusion, 12 minutes in which the viewer is immersed in a metaverse filled with elements typical of Dalinian’s body. Altogether, the one hour trip is, in the words of Jordi Silas, Director of Idealism, “a great tribute to Salvador Dali.” Dali who already felt that museums and cinemas would be overwhelmed by the new possibilities offered by science.

“Cybernetic Dalí” includes an immersive 30-minute show based on 150 works by the artist

The most innovative part is what promoters consider to be the first mass metafire with free movement for the viewer. With the help of special glasses, the audience physically walks through a virtual space. On this occasion is the sailing deck, whose cabin is the Galatea Tower in Figueres and which takes the form of Gala as its figurehead. The visitor assigns a digital avatar and attends a journey contemplating the sea, desert, sky and emptiness, all seasoned with Dalinian elements.

But the true homage to Dali lives in the central room with its immersive projections, based on details extracted from 150 Dali oil paintings strung together (although not to cause confusion, and at the request of the Dalí Foundation, at different times the complete works appear). The projection begins with the overlay of Dali’s paintings on real landscapes of Cap de Creus and Cadaqués. Flaming giraffes, elephants, ants, soft clocks, cypress trees, eggs on a plate, all the icons of Dali appear on the screens. Expanding the small details of the paintings does nothing but amplify Dali’s status as a great painter. The soundtrack includes modified versions of Sardana from Quantity of media And the Havana woman, with a Dalinian goal of making a very local cosmopolitan. This projection ends with a three-minute portion of images generated by artificial intelligence. A piece created by Turkish studio Ouchhh that made Dali’s “dream machine” a reality.

Four immersive projects in Dali in different cities

This is the fourth immersive project built around Dali, and the foundation has all endorsed it, although there are substantial differences. El del Ideal, produced by Layers of Reality, plans to visit 30 cities in the next four years, including London, Buenos Aires and Istanbul. On October 8 in Madrid, a Dali’s Challenge , created by ArtDidaktik, which will occupy two thousand square meters of Ifema 5.1 space and offer a view of Dali’s most diverse through 160 works. He will be in Madrid until March 7, after which he will travel to other cities. In 2020, the first immersive project was born, Dali. Infinite puzzle , from Culturespace, in the Beaux-de-Provence quarry, which later moved to the Atelier des Lumières in Paris. A year later inside Dali powered by Crossmedia, in Florence which was later moved to Antwerp.

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