May 14, 2024

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In honor of Jorge Luis Nieto García - Portal of Cuban Radio

In honor of Jorge Luis Nieto García – Portal of Cuban Radio

Radio was the protagonist of its origin and development announcer daybecause it organically belongs to him.

Throughout each year, the days are chosen that should be throughout the year: some are international or regional and others, each country uses its own date, but at least on that day it is required to resolve emergencies.It is the case of the first. December is World AIDS Day since 1988 for the survival of mankind, the radio also advocates for the first ditch; Others point to barely visible segments, which is International Motorcyclist Day. Or fair acknowledgments are emphasized, such as the Pan-American Day of Pharmacy since 1948, of pharmacists in Mexico, and of the Honduran broadcasters who are considered by some to be not only Hondurans, but also Pan-Americans.

The Cuban proposal for the First Ibero-American Advertising Meeting in Varadero corresponded to the First American Conference of Advertisers in Mexico in 1952 and the Chamber of Professional Broadcasters in Guatemala (1984); Already on July 27, 2010, the first day of the Hispanic American broadcaster was celebrated.

On October 20, 1935, the first federation of radio announcers in Cuba was established in Camaguey. It was followed by the National College of Broadcasters in Havana, and other similar entities in other Cuban provinces and cities.

In 1945, the first Congress of American Broadcasters was held in Rio de Janeiro, with delegates from all American countries, to unite radio stations on the continent, the Association of American Broadcasters was created. The Cuban delegates were Guar Meester and Ramon L.

In January 1947, in Camaguey, the first National Congress of Broadcasters was held with broadcasters from all over the country, where it was approved to promote the legislation of the Broadcasters’ Retirement Law, manage the establishment of the National School of Broadcasters, establish the Casa Broadcasters in Havana and in other provinces, appease the Radio Law and establish the Broadcaster’s Day .

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From July 27 to 30, 1952, the first Inter-American Congress of Advertisers was held in Mexico, organized by the directors of the National Association of Advertisers of Cuba and the National Association of Advertisers of Mexico, an event in which the Cuban delegation proposed and agreed to establish July 27 as Hispanic American Broadcaster Day.

The Second American Congress of Broadcasters was held in Havana on December 1, 1954, the date left to celebrate this day as Broadcasters’ Day in Cuba, in honor of Jorge Luis Nieto García, an outstanding broadcaster from Ciego de Avila, who died recently at the age of 33, was the first broadcaster Avilanian who has opened the doors of Havana to more than a hundred colleagues who have worked over the years in the service of radio and the Cuban people.

He was born on June 20, 1920 in the La Rosa hacienda, in the Coronel Hernandez neighborhood of the municipality of Morón in the present-day province of Ciego de Avila, the son of Julio (a native of Lugo, Galicia, Spain) and Antonica (a native of Barranquilla, Colombia). , and she has three older siblings: Julio and José, who settled in Barranquilla from a very early age, and Carmen, who stayed in Morón with her mother and her younger brother Jorge Luis, who was attached to him by Antonica. Her hopes of prolonging the family tradition are based on commerce.

It happened to settle in that hacienda La Rosa, Julio and Antónica since their arrival in Cuba and installed a mixed shop there which was maintained until Julio’s death, when Antonica moved to Morón, where at 177 avenue Marte he installed a small factory. Shop products called acaciawith hardware, libraries and game store.

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In the same block, in 1930, Radio Morón CMJP was born, the first station in Morón, a novelty that captivated Jorge Luis from the very beginning to the dismay of Antónica, who wanted him to take care of the family business in the future. But Jorge Luis’s occupation with other boys from the neighborhood constantly led him to the radio and, in particular, to the microphone.

Antoñica complained that Jorge Luis neglected his studies and domestic responsibilities over the radio, and to counteract this, she enrolled him in a remote private school, where he had to stay almost all day, spending nights in a café shop window. Both worlds; But he’s already become a nightly staple artist on the station’s live shows, an amateur broadcaster with a clear voice and great diction, with a great sense of radio and with undeniable faculties she’s also represented Moron’s cigarette brand. the Royal familywho did his ads.

Antonica insisted that he be sent to the United States in 1937, whence he returned on vacation to Morón to presumably return to the United States: three months later, Antonica received his first letter, but it was dated in Havana, where he had already come, as a COCO presenter for 15 pesos per month, he lives in a small room. She comes to Havana to take him away, but it was already impossible to get him off the radio, recognizing his great values ​​as an artist and as a human being.

Because of his run of dizzying climbs, he was entered into selection staff of RHC Cadena Azul, and was one of the announcers who made “holiday style” fashionable, and flashed in commercials, as an entertainer and journalist; He participated in the first broadcast of Cuban Professional Baseball, and did the announcements, a broadcast achieved from a tree branch near La Tropical Stadium.

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He was a delegate to that first National Congress of Broadcasters in 1947 in Camaguey, where the working class is organized, the loudest voice in demanding demands for Cuban broadcasters, distinguishing and honoring him as a defender of the union, seconding Félix Travieso in his proposal to create the National Association of Broadcasters; Thus, he becomes one of its greatest fighters.

As a journalist, he collaborated with the daily newspaper Countrywith the magazine attachmentsand with the Colombian press through his articles on Cuban business.

In the last stage of RHC Cadena Azul, he entered the Programming Department, but soon fell ill with acute leukemia, which quickly consumed him, until his death on December 5, 1953. And his absence the following year at the second congress on December 1, 1954 weighed a lot more, and he still lived, By dedicating him to this day at least.

  • (Havana, 1957) Graduate in Art History (1982) and Graduate in General History (1986), Advanced Technologist in Archeology (1984) and Advanced Technician in Museum Science (1985), Doctor of Science in Art (2001) and a Master’s degree in Anthropology with Male in Social and Cultural Anthropology (2001), Diploma in Contemporary Public History (2006), Emeritus Professor at the University of Havana (2002) and Senior Researcher (Ministry of Culture and Ministry of Science, Technology and Environment, 2004).