June 20, 2024

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Broomx grows healthy with this immersive virtual reality projector

Broomx grows healthy with this immersive virtual reality projector

The Startabove Catalan Broomx Technologies has democratized immersive reality experiences with the design, manufacture and international marketing of the MK360 projector thanks to its ease of handling, eliminating the use of 3D glasses, and reducing the costs so far associated with system installation from set video. In turn, she diversified and entered the health sector.

The company, which was founded in 2015 by seven professionals from various disciplines, has become a company the health Technique With an international presence in hospitals and nursing homes, as well as a projector and app to use, it provides public content to improve the physical and emotional well-being of its patients. Cognitive stimulation, recovery from neurological injuries such as autism, treatment of mental health conditions such as Alzheimer’s, or as a way to combat stress and anxiety (Full concentration of the mind) are some of the uses of the virtual tools that Broomx designs.


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“The journey is vast,” explains Ignasi Kabila, co-founder and head of research and development for the company. “There are many current needs to design tools that respond to potential therapies against neurological disorders,” he adds. A Broomx spokesperson explains that they are very ahead in this line of business with proposals such as therapy sessions Full concentration of the mind They have been designed for first-line health workers in Covid at hospitals in Vall d’Hebron and Olot. A team of 20 professionals working in its Barcelona facility is also investigating new applications based on artificial intelligence, body recognition and voice.

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Ignasi Kabila warns that although the health sector already generates 50% of its income, which has doubled despite the Corona virus, “we are not putting aside the activities that were our starting point,” and points to production among the latest in immersive reality technologies “Gustav World Klimt’ was created this year for the Ideal d’Arts Digitals Center in Barcelona.


The health sector already generates 50% of its income

The company’s adventure in the health sector began two years ago in Canada and its influence opened the doors of the international market to 20 countries (US, India, Australia, South Korea and Finland) and Abbey Road Red, the Universal Music Accelerator in London. As a result, since 2019, Broomx has someone working in the British capital where it plans in the short term to open a delegation. It also plans to strengthen the Japanese market, where it is now working with a local partner.

For this, Broomx opened a new round of financing to raise €3 million before the end of 2021. In 2019, it raised €2 million with its entry into the capital of Wayra (Telefónica), BStartup (Banco Sabadell) and a group of individual investors from the UK and Luxembourg. He has also been an investor in the company since its founding, Stornoway Investments.