August 19, 2022

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Logisfashion expects a 24% increase in orders during the summer sales campaign

Logistics, a multinational company specializing in fashion and lifestyle logistics, is poised to face a 24% increase in the number of orders, compared to the same season last year. Some data that integrates e-commerce as the main buying channel.

The company expects strong growth in article volume, nearly 22% more than the previous year’s figures, to reach management of more than 5.3 million articles, which constitute 1.5 million e-commerce orders.

As for the most demanded products, it is expected that more than 2 million youth fashion items will be equipped, an increase of 44% over the 2021 campaign. Similarly, sports fashion items are expected to increase, with a growth of 60%.%. This situation responds directly to the trend of wearing comfortable clothes, motivated by the pandemic and telecommuting. While it is estimated that the demand for low-cost household items and fashion will increase slightly.

With these prospects, Logisfashion is preparing its resources for weeks to meet this new peak of demand, incorporating 1,500 employees spread across the company’s four specialized e-commerce centers.

E-commerce logistics, as well as related services such as returns management and last mile distribution, have become the main drivers of Logisfashion’s business. The company has proven in the worst months of confinement, as the rates of online commerce are very high; Its expertise and responsiveness to serve its clients successfully.

As José Manuel Senova, Regional Director of Logisfashion Spain emphasizes, we are working to provide all the necessary resources for this new sales campaign, from the perspective of providing the best service and maximum satisfaction to our customers.

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Some of the prospects that Logisfashion operates to gain the interactivity needed to successfully serve its customers. To this end, the company has chosen technology investment and the training of its employees, as key strategies to consolidate itself as a major operator for its clients, major national and international fashion and lifestyle brands.

Through this strategy, Logisfashion, a logistics standard in the fashion and e-commerce sector, continues to advance its strategic growth plan and plans to reach a turnover of 150 million euros in 2023.